Práticas gerenciais de responsabilidade socioambiental: um estudo nas indústrias na cidade de Cajazeiras.

Abstract

This study is to identify the management practices of environmental responsibility are used by industrial city of Cajazeiras - PB. Due to the environmental impacts of industrial activities, compromising the quality of life of society and the scarcity of natural resources, organizations began to turn to the environmental issues. Thus the paper deals with theoretical aspects of Corporate Social and Environmental Accounting relating those aspects to the business development process, demonstrating the benefits and advantages for organizations that adhere to these aspects and show features of a socially responsible management. The method used was the deductive approach with a qualitative and quantitative. Data were collected from a sample of 35 companies from a total of 87. Information was collected through a questionnaire survey of semi-structured questionnaire with objective with the managers of the industries surveyed. It was noticed that there is interest by companies to adopt procedures to transparency and accuracy of information with its internal and external audiences, 88.57% of managers said they conduct trainings for its employees and conducts increases by 62.86 performance achieved in carrying out its activities, 85.71% acknowledge the criticisms and suggestions for improvement of these internal processes, 94.29% are concerned about the environmental aspects. Conclude that most industries are concerned about adopting practices of environmental responsibility by developing its activities in aspects of social, adding value to their products and services.