Sucessão na empresa familiar: um estudo multicaso entre empresas do setor de restaurantes de Campina Grande - PB.

Abstract

This report covers a study of multicase descriptive and exploratory nature of the reality of companies Sapore d' Italia and the Forno de Pizza, both belonging to the sector of restaurants and pizzerias in the city of Campina Grande - PB, regarding the succession issue in the Company family. The research aimed to analyze the familiars and inheritances aspects present in the two companies. The data of the research were obtained through interviews with the owners, as well as through questionnaires applied to the probable successors of the two companies. The results were analyzed in a qualitative form, based on the five characteristics which according to Dagnani and Krauss (2007) determine the success of a heir in the control of the family business, they are: passion for the business, technical competence, exterior experience, desire to leave your brand and political skill. The study's conclusions indicate that there is still no formal planning of the succession process in the companies surveyed, however, both companies have good chances in the future to undertake a succeeded succession process, provided they are alerted to the variables that interfere in this process and that is aware of the necessity to plan the succession in due course, in other words, to begin as soon as possible to prepare a successor, considering that it is a lengthy process and may put in risk the survival of the company, if it isn’t done so appropriate.