Ecodesign como ferramenta de gestão ambiental: análise dos aspectos do ecodesign em um projeto de condomínio vertical no município de Campina Grande – PB.

Abstract

The increasing concern with the environmental issues has leaded companies seeking to minimize the impact of their activities through the environmentally friendly practices, as a way to follow judicial laws and obtain a sustainable commercial advantage. Arise, day after day, new techniques that allow the incorporation of environmental considerations in business strategies of organizations, and among them the ecodesign tool, which aims to eliminate or minimize the environmental impacts throughout the manufacturing process of the products. In this sense, the purpose of the present work is to identify the aspects of ecodesign considered when projecting a condominium sustainable Residencial Vila Verde in the city of Campina Grande – PB. Regarding methodology, this study has both exploratory and descriptive nature, with a qualitative approach analysis, which data were collected by a questionnaire applied to the responsible for developing project. The results showed that the ecodesign strategies are very relevant to the project design, but its implementation occurs at a lower level, where almost half of the strategies were evaluated with little or no applicability to the project. Still, it appears that there is a significant incorporation of environmental variables in Vila Verde, making it possible to characterize it as a project designed within the concept of ecodesign and that, lie in the design phase to be implemented, is still possible on this evaluation, carrying out some adjustments to make the proposal more adherent to the ecodesign strategies and thus cause the least environmental impact.