As redes sociais versus a produtividade de servidores públicos: estudo em duas secretarias do município de Campina Grande - PB.

Abstract

Amid the latest tools to support organizational communication, Information and Communications Technologies have gained more space in organizations both private and public. Thus, the search for ways to improve and streamline communication increased and the access to social networks has become a tool both for personal and professional use and is increasingly present in daily life and business. The objective of this study was to analyze the impact of social networks on the productivity of public servants from Departments of Administration and Finance of the City of Campina Grande. The methodology used for the execution of this research was the study of multiple cases through documentation and questionnaires, having as research subjects public employees of departments of Administration and Finance, both located in the center of Campina Grande - PB. It was used was the quantitative and qualitative analysis method to data processing, which allowed to evaluate and reflect on how to use social networks by those servers in their work environments. Regarding the results, it was identified that the use of social networks has no impact on the productivity of the servers of both departments, but managers could be more attentive to the use of this technology, which can become a very effective business tool.