SILVA, Anatália da Cruz.
Abstract:
The present work has as its theme the geography of commerce and its general objective to analyze
the importance of the tertiary sector in the city of Uiraúna - PB, focusing on the area called
shopping center. We sought to identify the area of influence of the city of Uiraúna, that is,
its urban network, in order to explain the development and importance of the urban
trade and services as it stands out in the microregional context by defining it as
a central location. To this end, we started from the concept of City proposed by Carlos,
Ana Fani Alessandri (1999) in her book “The City”. Field work
where photographic records were made, survey of commercial establishments and
service providers and interviews with actors directly involved in
problem. The results showed that the city is defined as a central locality.
grouping five municipalities of Paraíba and three potiguares. Through data relating to the
demographic, social and economic aspects, in addition to factors such as location, distances and
accessibility was shown the influence that the city exerts on the context in which
se. The work showed the importance of Uirauna trade for this microregion that
It has a population of 51,130.