SOUSA, F. R. L.; SOUSA, FRANCISCA ROZÂNGELA LOPES DE.; http://lattes.cnpq.br/7564029475757969; SOUSA, Francisca Rozangela Lopes de. (BrasilCentro de Humanidades - CHPÓS-GRADUAÇÃO EM ADMINISTRAÇÃOUFCGUniversidade Federal de Campina Grande, 2022-03-16)
This dissertation aimed to investigate the influence of Corporate Social Responsibility
practices on brand image, perceived value, trust and its relationship with purchase
intention and recommendation of cosmetic products. ...