COSTA, T. K. M.; http://lattes.cnpq.br/7621042207069660; COSTA, Tasso Kennedy de Melo.
Abstract:
This undergraduate thesis has as its central theme the investigation of Sousa Esporte Clube 's
management process with the people who are part of the club' s management, enabling them
to elucidate issues that allow football in Sousa - PB. Concepts were used that sought the
professionalization of processes, the question of the financial and patrimonial structure and
mainly the construction and maintenance of an indoor soccer club in the state. Through
methodological techniques of content analysis, it was possible to create an image of soccer
performed more in the amateur and passionate sense of the managers, collecting the data
through interviews with a semi-structured script. Points were presented as administrative and
financial concerns, such as sponsorship funding, the reality and difficulties presented in the
interior of Paraíba, as well as the influence and admiration of the club president and, lastly, the
passion and the relationship that the fans have with the city team, all this resulted in the
perception that there is a sense of responsibility and dedication that allows Sousa the security
to participate in the championships and stay in operation. The work proposed the conception
of an image and the way a soccer team is managed with few resources and its implications.