O sertanejo estilizado: projeto, autenticidade e performance de Bráulio Bessa.

Abstract

We seek to understand sociologically, throughout this dissertation, how the cordelista Bráulio Bessa manages to establish updates in his professional project of the presentation of himself, based on possible readings and knowledge that are formed in his surroundings. The question that permeates all this discussion is how Bráulio transits between the figure of a popular poet, with a repertoire that represents the authentic countryman in the social imaginary and, based on this experience, how he manages strategies to build and reconstruct his performance in a general picture of the modern world. For this, we seek to highlight the impacts and the dimension of his exhibitions - possible to be observed in Bráulio's own work, in reviews, in criticism, social networks and in the reception of the public - in the moral imagination that emerges from the relationship between poet and public.