SOUSA, D. R.; http://lattes.cnpq.br/4845533623119222; SOUSA, Damião Rodrigues de.
Abstract:
Family agribusiness is an alternative for improving the income, quality of life and autonomy of family farmers in the context of sustainable rural development. They are usually located in rural regions, often far from the shopping centers of the region, which makes it difficult to discover their location and products. They still use few Information and Communication Technology (ICT) resources to expand their markets and create new direct sales channels to the final consumer. Thus, this research project proposes to develop a Web application using geolocation technology to provide quick and easy access to the locations of family agribusinesses and their products on an interactive map, with access to devices connected to the internet being made available. The research was of the interventionist type and followed three stages. The first stage started with a bibliographic review, where it reached approaches on family agroindustry and on the aspects of its current potential and challenges, current panorama on the use of innovative resources and new trends in consumer access and a contextualization of internet access in the area rural. The second stage was the development of AGRIFAMGEO, a web application that meets the objectives of this research, prioritizing the use of open source and free software products. The third stage was the presentation of the tool in the field, a family agroindustry located in the municipality of Pombal-PB, for this it was necessary to move to the region and insert it in the application database. The developed tool presents itself in an innovative way and has the potential to serve people from different categories who are interested in this type of enterprise, such as: the final consumer, the entrepreneurs themselves and the researchers in this area, as it will store and provide important information that will contribute to regional development and family agribusiness.
