TAVARES, N. J. A.; http://lattes.cnpq.br/6302447421787955; TAVARES, Noaldo José Aires.
Resumo:
This article present some looks related to the open market in the town of Boqueirao-PB. It
is one of the main open markets in the micro-region of Eastern Cariri of Paraíba state,
being important to the city and also to the people of nearby towns. This research analyze
the importance of this open market related to socio-economic aspects, but also aimed to
understand the changes that occur in this space. The new forms of trade, the economic and
cultural changes, the new consumption habits and the effects of competitiveness are
relevant aspects in this research. As regards geographical area, there is new contents, forms
and actions according to the new logical and market changes of consumption. As for the
other social and economic practices (resistance), there is the practice of buying things “on
credit”, which functions as a "vote of confidence" to people of low incomes purchase
products. This business practice encourages closer and customized social relationships
between seller and customer (client). In addition to the existence of this practice, other
practices contribute in the process of markets reconfiguration in innovations times. We
must therefore pay attention to the importance of this space, but also highlight your social /
interactive and economic role in the current period of economic globalization.