O “milagre” da Paraíba: a construção do I Festival de Inverno de Campina Grande (1976).

Abstract

In the year 1976, in the middle of the Brazilian Military Dictatorship, in the city of Campina Grande, in the interior of the state of Paraíba, it started to happen the First Winter Festival of the city. The event, which lasted 30 days, brought artists from various Brazilian states to the festival and began a tradition that has been lasting for forty-two years. The present study investigates the construction of this event, elucidating, during three chapters, the Scenario - national and local - in which this experience developed, the Main Characters, responsible for the articulation of a festival of this proportion, and also the Scenes that are throughout these days of various programming. Through a bibliographical survey and the crossing of different types of sources, the research points to the existence of a favorable scenario for the development of festivals, especially in the 1970s. Above all, due to the emergence of a targeted public and government investments. Another important point stands out in the local scenario, with a mayor allied to the military, the presence of an imposing name of the national cultural scene in Campina Grande as patron of these festivities, and the strength of a representative of the local elite, articulating their contacts and building the first edition of the oldest art and culture festival in the city.