TARGINO, D. A. S.; http://lattes.cnpq.br/6714599688329124; TARGINO, Danúsia Araújo Sampaio.
Resumo:
In this study we sought in the light of gender analysis of the socio-discursive interactionism
line, led by Jean-Paul Bronckart, describing the memo genre. noting their production, their use
and their thematic components and text linguistics. For the analysis of gender memo, we
primarily used as a reference the general principies of the proposed theories by Bakhtin
(1979/2010), Bronckart (2003) and Marcuschi (2005). Secondly, we observed the specifics of
the memo genre, according to Bazerman (2005) and Silveira (2005) and handbooks in the
Federal Public Serv ice, and finally, we present the characteristics of the institution that gave
this study: the management of the INSS in Campina Grande. In this institution we selected
21 copies of memos, which were analyzed in their aspects: thematic, compositional and
linguistic. These results confirm the principies of the Bakhtinian imstable equilibrium and the
influence of the Bronckartian production conditions. It was confirmed the pairing of the
genre to social and technological changes. It was proved the heterogeneity of communicative
purposes and the compositional and thematic elements of the memos, but it also proved the
consistency of bureaucratic language, sometimes persuasively, and the recurrence of
elements: destination, origin and number. It is concluded that the study of the gender of
administrative communication presents itself as a productive path for future research,
including why, this paper points out the lack of studies in this area.