Papéis dos atores do ecossistema de negócios de impacto social: evidências encontradas no interior da Paraíba.

Abstract

The debate on alternatives to mitigate critical social, environmental and economic problems has been gaining emphasis in recent years. The increase in humanitarian and environmental crises, as well as the absence of organizations that respond to emerging social demands, underscore the importance of approaching socially responsible initiatives. In the midst of this context, a phenomenon emerges with the mission of balancing financial aspects and social impact: the Social Impact Business (NIS). Bearing in mind that these businesses are developed in the midst of a competitive and cooperative social innovation ecosystem, and that they create positive social changes through market mechanisms, this study had the general objective of analyzing the roles of the main actors involved in the Business ecosystem of Social Impact, from the perspective of entrepreneurs of cooperatives located in the interior of Paraíba. This work aims to contribute to the understanding of this topic that has been receiving increasing attention, based on an analytical framework for understanding the field of social business ecosystems. Thus, the methodology used in this research was a qualitative study. By observing the analysis of the results, it is possible to perceive that the investigated businesses received support from the social actors for their development, however there was a greater or lesser degree of approximation between the cooperatives and the analyzed actors, depending on the phase of the NIS. Among the conclusions, it is emphasized that some actors are, in fact, relating harmoniously, creating connections that contribute to the development of the NIS ecosystem.