NASCIMENTO, G. A.; http://lattes.cnpq.br/7017409232342404; http://lattes.cnpq.br/9221125998914031; SOUSA, I. Z. N.; NASCIMENTO, Geisiane Antonita do.; SOUSA, Iano Zaidan Nascimento de.
Résumé:
Entrepreneurial action in the public sector aims to provide effective and innovative responses to
a demand from society through the elaboration and implementation of public policies. O
article aims to analyze the OUSE CRIAR Program as a case of action
public sector entrepreneur developed in educational institutions in the state of Paraíba.
The methodology adopted was of a qualitative and exploratory nature, with the method
from data collection to documentary research. The data processing technique used was
content analysis. From the analysis of the OUSE CRIAR program, it was possible to detect the
meanings of the entrepreneurial action carried out by him and implemented in public policy and
practices that seek to meet social demands in the local context. The program can
be considered an entrepreneurial action for generating change and public value, being governed by
ethical principles and values, seek the common good, demand collective effort requiring the
establishing partnerships and having social significance.