COSTA, F. P.; http://lattes.cnpq.br/3630301666197773; COSTA, Fernanda Pires da.
Resumen:
The bookstore Pedrosa was inaugurated in 1953, excelled in the cultural
history of Campina Grande as a bookstore dedicated to the sale of books - textbooks
and University-in Paraíba. The bookseller José Pedrosa made access to the literate
culture in Campina Grande, through the trade strategies and assortments. In the first
chapter, we seek to associate the trajectory of the bookstore Pedrosa at
transformations in Campina Grande in the 1950 's and early 1960. In the bookish
Maciel Pinheiro Street establishment watched the strengthening presence of social
subjects who acquired their distinctness, campinense the literati, the frequenter of
bookstores, ' the children of the age of enlightenment!', 1 the children of the great
nation!', and the closer ties in networks of sociabilities intellectuals of the city. In the
second, through the records in the newspapers and advertisements of the bookstore
Pedrosa in the newspapers Diário da Borborema and the Rebate, thinking, as were
generated the habits of literate culture in Campina Grande, these costumes that, later
in the Decade of 1950, imperceptible and already naturalized, they would Pedrosa
bookstore with the building of the book one of the main points of dissemination of
books and reading in the city.