ROSNER, M. A. C.; http://lattes.cnpq.br/2739498007021071; ROSNER, Marco Antonio Cavalcante. (BrasilCentro de Engenharia Elétrica e Informática - CEEIPÓS-GRADUAÇÃO EM CIÊNCIA DA COMPUTAÇÃOUFCGUniversidade Federal de Campina Grande, 2012-03-15)
In recent years, the use of smartphones has been popularized and, beside of that, there are the growth of broadband access via smartphone. In this scenario, based on Pervasive Computing, Pervasive Advertising appears. The ...