MELO, A. S.; MELO, Arthur Souza.
Resumen:
In a scenario of uncertainties such as the stock market, people who practice day trade initially focus on the technique and assume it as a decisive factor. This article focuses on a deeper analysis focused on the behavior of the subject as a decisive factor, aiming to ascertain, through the theory of the mindsets and behavioral finances, attitudes and decisive paths to the success in this modality. Analyzing aspects such as intelligence, talent, effort, resilience, expectations, loss aversion and self-confidence, semi-structured interviews were carried out with eight operators who achieved success in the day trade and, then, it was done the analysis of the contente from the speeches. It was perceived that operators place the effort as a way of development and as a way of acquiring knowledge, believing that intelligence is not fixed, but developed. Just as they feel the pain of loss more than the happiness of gain and that too many expectations, excessive self-confidence are harmful and affect the psychological state of the operator. In this way, resilient attitudes toward financial and operational planning, changing attitudes and behaviors also contributed to the achievement of objectives, evidencing the growth mindset and positive attitudes throughout the development process of the operator. It is hoped that this article can serve as a basis for the development of further studies, as well as a guide for other traders and stock market entrants, reducing the number of quitters and increasing the number of successful traders in the financial market.
