SILVA, A.F.; http://lattes.cnpq.br/5849883980580351; SILVA, Alyanna Feitosa da.
Resumen:
This report addresses a search on Investment Analysis in the company GDL Bezerra
and Trade Office in the city of Fortaleza - CE, regarding the decision in the project,
selection of alternatives for expansion, retraction or modification of business. To that
end, the text is organized into five subsequent sections, namely: Introduction,
Theoretical Grounds, Procedures Methodologists, Presentation Analysis of Results and
Final considerations. The research aimed to draw up a general plan for long-term
investment for the company, for the period of 2009-2014, in the light of deterministic
methods of evaluation of projects. As for methodology, a search was conducted
exploratory in nature, quantitatively and qualitatively, consists of a search of field. The
data were treated according to some deterministic methods of analysis of investments.
The results showed that the company studied needs a strategic plan appropriate to
facilitate the activities of internal development and grow the market in which it
operates. They were given two alternatives for investments in order to meet the needs of
the enterprise: Project A: Structure Reform in Physics of the Company; Project B:
Expansion Project, through the opening of a branch in the city centre. From the
calculations made it was found that the Project is acceptable, although not attract any
direct profit over the years, but is necessary because even with the company will better
meet their clients and have a working environment more fine. As for Project B, had to
be quite profitable, with indicators of high profitability, information on research shows
that the company GDL Bezerra and Trade Office in Aluminum will benefit from the
implementation of Project B, and may even generate resources for the implementation
of Project A.