FARIAS, T. J. N.; FARIAS, Thomas Jefferson Nunes.
Abstract:
The fact of little Personal computer and Small Companies if they maintain at the
market in a maintainable way, it is still done more necessary the search for larger
knowledge on the problems that reach the recently created organizations. Before this,
the business plan is a relatively qualified instrument to begin a very defined and very
important project for entrepreneurs that want to begin his/her business career, being
taken into account that this planning type guides the entrepreneur in the point of view
of their opportunities and relative threats to a certain business. The research had as
general objective the elaboration of a business plan to implant an enterprise in the
section of events in Campina Grande/PB's city. in relation to methodology, the research
is defined as applied and descriptive, as for the ends, and a field research, as for the
means. The collected information of the enterprise elapse a great business opportunity,
as the economical and financial viability, evidenced by the great return of some lunge
of the enterprise, however the risk walks beside the high profitability degree, for that
that is a business type that doesn't admit flaws in them operation and in the planning.
