LIRA, Aniely Ferreira de.
Resumen:
The Situational Strategic Planning (SSP) it is a methodology that has four times, and is the result of the experience of one of the greatest enthusiasts of Public Modern Planning: Carlos Matus. The SSP approach arises, then, in the broader context of economic and social planning and has been increasingly adapted and used in areas such as health, education and urban planning, for example. Although the method has been designed to be used in central and global level, its flexible format enables applications in regional / local or sectoral levels, without, however, failing to place the issues in a broader global context, which keeps the quality situational explanation and richness of feasibility analysis and intervention possibilities in reality. The aim of this work concentrates on using the SSP tool to plan health actions in the 4th regional management of health of Paraiba, in order to facilitate the qualification in management. The study deals with an exploratory and descriptive study type of case, with approach and application of SSP Carlos Matus. This study, presented the results of a survey that was applied four times of SSP and certain actions by this plan were implemented in the 4th health management. There is, therefore, that the PES method does not just identify problems and prioritize them, but meet them in all its variables within the context in which they arise and which operations and actions needed to address the prioritized problem. After the completion of training as proposed actions during the preparation of planning, we see an expansion in knowledge about health management of the actors participating in the preparation of this work and through the implementation of strategic planning, organizations can reach their organizational objectives taking into account the formulation of growth strategies.